Study raises concern: prejudices are now affecting AI too

A new study from the University of Limerick has found that people’s gender biases also show up in interactions with AI.

In the experiment, 189 people took part, who worked with four types of AI assistants.

Two of them had a human appearance: Johan, with a male presentation, and Johanna, with a female presentation.

Both used the same technology and had the same abilities.

Nevertheless, the participants paid Johanna around 10% less for the same work that Johan performed.

The study shows that the way an AI is designed, including its gender and appearance, can influence the way people perceive and reward it.

As the use of AI agents in the workplace grows, these biases could become an increasingly important issue, as Telegrafi reports.